Every moment of sport was a "first" for the VCT at this event. In response, the scale and spectacle from a marketing stand point was unmatched. Every set bigger, every story grander. Knowing that everything we did would be etched into esports history, I set about to bring the idea of VALORANT as ART, of pros as ARTISTS, and the VCT as the CANVAS, to life. Every play, story, and... even the ad-breaks. In some ways, the future of the VCT was written in stone at the Verti Music Hall... we just didn't know it yet.