Creative Direction

ART Direction

Client side

Agency: Riot Games

Agency: Riot Games

Agency: Riot Games

Partner: Good Boy Creative

Partner: Good Boy Creative

Partner: Good Boy Creative

The Nightmare Within

The Nightmare Within

The Nightmare Within

2022 is finally kicking off on the international stage and 12 teams have arrived to bid for the first international title in the VALORANT Champions Tour. With expectations and the pressure of LAN, will they be able to control their fears? Or will they succumb to the nightmare?

campaign team

Brand Lead

Joe Elliott

Creative Director

Eric Margusity

Art Director

Tracy Fu

Producers

Features

Good Boy Creative

Films in this Campaign

2022: VALORANT Masters Reykjavik

Become the Nightmare

FEAT

PROMO

Apr 4, 2022

Become the Nightmare

The Nightmare Within

FEAT

OVERNIGHT

Apr 10, 2022

The Nightmare Within

Day 2 Tease

OVERNIGHT

Apr 11, 2022

Day 2 Tease

Day 3 Tease

OVERNIGHT

Apr 12, 2022

Day 3 Tease

OVERNIGHT

Apr 12, 2022

Day 3 Tease

Day 4 Tease

OVERNIGHT

Apr 13, 2022

Day 4 Tease

OVERNIGHT

Apr 13, 2022

Day 4 Tease

Playoffs Tease

FEAT

OVERNIGHT

Apr 14, 2022

Playoffs Tease

FEAT

OVERNIGHT

Apr 14, 2022

Playoffs Tease

Day 6 Tease

OVERNIGHT

Apr 15, 2022

Day 6 Tease

OVERNIGHT

Apr 15, 2022

Day 6 Tease

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Eric Margusity © 2024

Eric Margusity © 2024