American Express
OVERVIEW
ART Direction
Design
Motion
Prototyping
Client Mgmt
Agency: B-Reel
Overhauling the American Express Design Language with an all-new design hub —
As part of B-Reel's ongoing relationship with American Express, I was tasked with everything from design, to consultation, to reinventing the monthly in-the-mail paper statement.
First up, the Brand Site. A place where any vendor, internal or external, could go to grab the latest American Express brand assets. I served in various capacities as a UX / UI designer, art director, and prototyping wizard for the ongoing work.
American Express DLS
Next up, the American Express DLS. A hub for designers and developers working with a brand new design system for digital platforms. I was AMEX's eyes and ears for keeping developers on track, while also designing and crafting pieces of the site and system.
credits
Agency
B-Reel
Art Director
Eric Margusity
Producer
Ryan Leong
Design
Wen Wang
Development
